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In search of a new name for their town, the Winthrop town council decides to hire a nomenclature consultant best known for his crowning achievement, Apex, a multicultural bandage that has revoluti ...
In search of a new name for their town, the Winthrop town council decides to hire a nomenclature consultant best known for his crowning achievement, Apex, a multicultural bandage that has revolutionized the adhesive bandage industry, in a tour de force exploring the mysteries of identity, history, and marketing. Reprint.
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ISBN: 9781400031269