Good strategy, bad strategy : the difference and why it matters
This witty and opinionated book is filled with new ideas and fascinating stories about the central task of managers in business, government, education, charitable organizations, and the arts: crea ...
This witty and opinionated book is filled with new ideas and fascinating stories about the central task of managers in business, government, education, charitable organizations, and the arts: creating and implementing a strategy. Demystifies and debunks the visions, motivational schemes, and financial goals touted as strategy, while awakening an appreciation of the power of 'real' strategies.
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nakladatel: Random House LCC US
vydána: 2011, 1. vydání
vazba: brožovaná, 336 stran
jazyk: angličtina
ISBN: 9780307886231